Therapy and Our Culture - Ember Health

Longtime friend and psychologist Dr. Janna Koretz wrote the article bellow that focuses on talk therapy and some of the modern difficulties and stigma: About a year ago, a friend of mine started an online matching service for psychotherapists. His team had figured out an algorithm that made exceptionally good matches for their clients, and they had picked up quite a bit of interest from therapists, clients, and companies. But at the end of this month, they are shutting their doors and changing their direction to focus on life coaching.

Why? They couldn’t figure out a way to scale their business, because they discovered the truth a lot of us already know: no one wants to go to a therapist. Most people misunderstand the therapy process, avoid it entirely, or look for shortcuts and cheap alternatives. See the rest of the article here: Nobody Wants To Go To a Therapist and here is what they are missing